Asphalt shingles
The most popular roof today. Cost-efficient, widely available and offered in many styles and colors. A solid, durable roof for much less than other materials, and easy to repair.
UpfrontLowest
LifespanGood
RepairsEasiest
Florida · State certified roofing contractor
A quality roof without the 30% markup
Most roofers mark up 25–35% and never show you. We charge our cost plus 12%, and we write it on your contract.
- Open-book pricing: our cost + 12%, in writing
- Full tear-off, new underlayment and metal, built to Florida code
- Permitted, inspected and backed by a written 10-year workmanship warranty
- New roof in about 1–2 days on most homes
Materials, labor & permitOur cost
+
Our fee12%
=
What you payYour price
Why choose 12% Roofs
One simple promise: cost + 12% on every job
Honest price
Our cost + 12%, written on your contract. No inflated markup and no "today-only" discounts.
Quality, no shortcuts
Full tear-off, new underlayment and metal, built to Florida code. No frills in our price, none skipped on your roof.
Licensed & protected
State certified, fully insured, permitted and inspected, with a written 10-year workmanship warranty.
Volume over profit
Busy, full-time Florida crews and steady material buying keep our costs, and your price, down.
Compare our price side by side
Your consultant shows the full job cost, our 12% fee, and what a typical 30% markup would have cost you.
Choosing your roof
Main types of roofing
The right roof depends on your home and your plans for it. Weigh cost, looks and durability against Florida's sun, heat and storms. Whatever you choose, the formula is the same: our cost + 12%.
Concrete & clay tile
A classic Florida look with a very long life when cared for. Tiles shed water and handle heat well. Tile is heavy, so we confirm your structure can carry it.
UpfrontHighest
LifespanLongest
WeightHeavy
Metal roofing
Strong, long-lasting, low maintenance and available in nearly any color. Light colors reflect the Florida sun and can help keep your attic cooler.
UpfrontHigher
LifespanLong
UpkeepLowest
Types of asphalt shingles
For most Florida homes, shingles give you the most roof for your money.
Architectural Our recommendation
Multiple layers of asphalt-coated fiberglass laminated together. The varied cut gives a richer, three-dimensional look, and most lines carry higher wind ratings and longer warranties than three-tab. Best overall value and the most popular choice in Florida.
Designer
Made like other asphalt shingles, but in specialized colors and shapes that mimic cedar, slate or wood shake. The high-end look for less than the real material, at a higher cost than architectural.
Three-tab
A single layer cut into three equal tabs for a flat, uniform look. The lowest material cost, but usually lower wind ratings and shorter warranties, so we rarely recommend it for Florida homes.
Color matters. Lighter shingle colors reflect more sun. Ask to see samples, and check your HOA's approved color list before you choose.
Ready when you are
- Free inspection & written priceWe look at your roof and leave a price sheet showing job cost, our 12% fee and your total.
- Call or text your consultantYour price is held until the date on your proposal. Take the time you need.
- We lock your price and pull the permitPermitted and county inspected on every job.
- New roof in about 1–2 daysOn most homes, finished with a magnetic nail sweep and full cleanup.
Shopping around? Good.
Compare before you sign
A lower number isn't a lower price if the job leaves things out. Ask every roofer you talk to these questions. We think you'll be back.
| Ask every roofer | 12% Roofs | Roofer #2 | Roofer #3 |
|---|---|---|---|
| Markup written on the contract? | Yes: 12% | — | — |
| Full tear-off to the deck (no layover)? | Yes | — | — |
| Rotted wood price per sheet stated up front? | Yes | — | — |
| Secondary water barrier included? | Yes | — | — |
| New drip edge, flashing & pipe boots? | Yes | — | — |
| Permit pulled and county inspected? | Yes | — | — |
| Workmanship warranty in writing? | Yes: 10 years | — | — |
| Manufacturer warranty registered for you? | Yes | — | — |
| Florida license # and insurance on file? | Yes | — | — |
| Magnetic nail sweep and full cleanup? | Yes | — | — |
About us
Four divisions. One roof. Lower overhead.
Our four construction divisions work under one company. They share one office, one admin team, equipment, vehicles and insurance, so no single division carries the full cost of running a business.
Roofing
Tile & shingle roofing
General construction
All facets of construction
Fencing
Chain link, wood & synthetic
Aluminum work
Pool enclosures & screened rooms
Lower overhead is what makes a 12% markup possible, and the savings go to you.
Free estimate
Get your 12% price
A new roof is a big decision. We'll inspect your roof, tell you what we found, and leave a written price you can compare side by side with anyone else.
Call or text us
- Office
- 407-988-1315
- Website
- 12PercentRoofs.com
- License
- State Certified Roofing Contractor, Lic. # [CCC_______]
- Service area
- Florida